"We have become more conscious about what we expose our mind and body to, so it is only natural to surround ourselves with company and things that benefit our holistic wellbeing and compliments our lifestyle." - Jenny LS.
PURPOSEFUL RAW BEAUTY WITH A FOCUS ON SUSTAINABILITY. A CONSCIOUS LIFESTYLE LABEL
Currently the team includes beach lovers, outdoor enthusiasts and travelers who share the same values. Created by Giles Smith and Jenny Luu in 2016 near the seashore, the creative couple ventured away from their cold Canadian home founded DUFMOD to reflect their own passions of what the meaning of 'home' is for them -- wellness, natural, excudes tropical vibes and sea-side nostalgia. Both possess an innate hunger for exploring new territory with high regard to sustainable efforts with local communities. Your home is your temple is their mantra. Rather than aspiring to any particular style icon, the pair continue to be inspired by the cozy but the fresh feeling of these independent eateries and commercial spaces they stumble upon across the globe. It’s there they have forged their own definition of boho.
"To them it means ‘raw beauty with an expression of wildness and freedom‘. An open, tranquil space full of natural materials and unique, statement pieces." - Katty P.
This dynamic duo are still far away from home exploring the world continuously sourcing products for your home space. While doing so, they have created friendships around the world, which has helped shape both the business and creative aesthetics of DUFMOD.